N3XT Sports, G2 Strategic & Maheta Molango team up to form 3MS CONSULTING

Collaboration set-up to help the sports industry address the challenges & opportunities in the post-pandemic “new normal” N3XT Sports (“N3XT Sports”) co-founded by Mounir Zok, former Director of Innovation & Technology for the US Olympic Committee, G2 Strategic (“G2”), led by former NBA executive Marshall Glickman, and Maheta Molango, former CEO of RCD Mallorca football...
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Marshall Glickman & Maheta Molango Talk Post-COVID “New Normal”

Football Innovation: New Opportunities for the industry post COVID-19For this week's online Meetup we had the pleasure to host Marshall Glickman, CEO of G2 Strategic, a global sports business consultancy with European clients such as LaLiga (4th consecutive year) and EuroLeague Basketball (18th consecutive year), and former president of the NBA’s Portland Trail Blazers, and...
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Play-off: quali opportunità per la Serie A? Federico Quarato intervista Marshall Glickman

Federico Quarato, CEO di Dynamitick, realtà leader in Italia per lo sviluppo di dynamic pricing e ticketing, ha incontrato Marshall Glickman, CEO di G2 Strategic, per confrontarsi sul modello sportivo americano e sulla possibilità di concludere la Serie A 2019/2020 con i play-off, formula tanto discussa in questi giorni in cui si deve necessariamente scegliere una strada per...
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With your Equipment from The Plan to the Grass

The changing room tunnel, the press room or the plane where the players travel. More and more LaLiga teams allow fans to share space with professionals during game day. The football party involves much more than 90 minutes of show; today is an experience where gastronomy, games and history are mixed A group of fans watch a game...
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LaLiga/G2 Strategic extend collaboration for 4th consecutive year

December 2, 2019 Madrid, Spain & Portland, Oregon G2 to lead new Customer Experience Committee and continue to advise Spanish professional football clubs LaLiga, the Spanish professional football league,and G2 Strategic (“G2”) today announced the 4th consecutive extension of its consulting agreement, continuing a collaboration that began in November 2016. Under the new agreement, G2...
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