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July 19, 2018 | By Tyler Everett, Assistant Managing Editor Consulting firm G2 Strategic, whose clients include La Liga and the EuroLeague, recently helped the European basketball league launch a club services division called Business Operations & Club Services. The BOCS program, which is modeled after the NBA’s Team Marketing & Business Operations department, is...
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January 19, 2018  |  Sports Pro Consultancy to continue ticketing partnership with Spanish soccer league. La Liga, the governing body for the top two divisions of Spanish club soccer, has extended and expanded its partnership with G2 Strategic. The sports consultancy, which helps the Spanish soccer league and its clubs maximise attendance revenue from matches,...
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January 17, 2018  |  Sportcal LaLiga has extended and expanded its relationship with G2 Strategic, the USA-based sports consultancy, which helps the top Spanish soccer league and its clubs to maximise attendance revenues from matches. G2, which is headed up by experienced sports consultant Marshall Glickman, said the new agreement “substantially increases” the scope of...
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July 17, 2017 | Nano Press A guest list of industry leaders, among them Twitter, Facebook, Youtube, Arsenal Football Club and the WWE, treated the clubs to a day’s worth of presentations on the best practices and latest trends in the fast-moving world of sports management. Gaining insight into basketball’s commercial side in order to build...
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June 19, 2017 | Palco23 Marshall Glickman, ticketing expert who currently works with La Liga and has already done so for the Euroleague, rejects as a positive formula the use of dynamic prices, and praises the need to value the price of fertilizers. Marshall Glickman is a consultant in issues of ticketing and sports venues of...
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January 12, 2017 | Panorama Luca Scafati directs the structure that helps clubs maximize the profits of the presences to the building. As also happened at the EA7 Milan The accounts will obviously only be done at the bottom, but the new Euroleague basketball format – with a real league with 16 teams with round-trip matches...
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December 16, 2016 | Palco23 The League wants to give an impulse to the assistance in the stadiums, already already growing in recent seasons. The club management has closed an agreement with G2 Strategic , a consultancy specializing in the sports industry that will support the creation of a ticketing program that will be put at...
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October 5, 2016 | France Bleu The former president of Portland Trail Blazers is in Limoges. Now president of a consulting firm, it is he who set up the new ticket office of the CSP. But this is only the first step in his collaboration with the club limougeaud. His French partner answers our questions. The...
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June 22, 2016 | Source Weekly Putting Bend on the music lover’s map BY ANNETTE BENEDETTI The Riverhouse Jazz lineup includes Tierney Sutton (left), The Yellowjackets (top right), Ravi Coltrane (bottom right) and Mel Brown (center), pictured here with Marshall Glickman, producer of the Riverhouse Jazz series. With Mt. Bachelor and Smith Rock just a short...
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