Press Releases


Madrid Becomes G2’s 7th ATP Client

Bend, OR—November 26, 2007—G2 Strategic (“G2”) announced today an agreement with Mutua Madrileña Masters Madrid (“Masters Madrid”) to provide consulting services relating to hospitality and ticket sales in conjunction with the ATP tournament’s relocation to its new venue, “The Magic Box,” in 2009.  Masters Madrid is one of nine ATP Master’s Series tournaments in the world and, beginning in 2009, will be combined with a WTA (Women’s Tennis Association) tournament.

Masters Madrid is 7th ATP tournament that has retained G2, following Tennis Canada’s Rogers’ Cup (Toronto), the French Tennis Federation’s (“FFT”) BNP Paribas Masters (Paris), the Dubai Duty Free Open (United Arab Emirates), the Nottingham Open (England), the ARAG World Team Cup (Düsseldorf) and the Hamburg Masters. Nottingham and Dubai are part of an agreement between G2 and the Association of Tennis Professionals (ATP).  In addition, G2 is working with the FFT relating to long-term ticketing strategy for Roland-Garros (the French Open) and the recent launch of a new ticket sales website (

“G2 has developed a very strong reputation within professional tennis,” said Master Madrid Tournament Director Gerard Tsobanian.  “As we begin to plan our big transition in 2009, when we will become a combined event (ATP and WTA) and move to ‘The Magic Box,’ we felt we needed the assistance of G2’s considerable expertise in the area of ticket sales, hospitality and venue operations.  We are very pleased that Marshall has agreed to work with us.”

G2 Strategic CEO Marshall Glickman said, “The Madrid Masters is a leading edge tournament.  With their new indoor/outdoor, retractable roof venue opening in 2009, they have great ambitions for the future.  G2 is thrilled to be a part of it.”

For more information contact:

Marshall Glickman
G2 Strategic

Gerard Tsobanian
Tournament Director
Mutua Madrileña Masters Madrid

About G2 Strategic

G2 Strategic, LLC provides global sports business solutions, addressing a broad range of issues and opportunities faced by the sports and entertainment industries.  G2 stands for “Glickman Global,” as an acronym of its founder and CEO, Marshall Glickman and the firm’s focus on an international client base.

G2 Strategic was launched in June, 2004 and is based in Bend, Oregon, after its recent relocation from Boston.  Mr. Glickman is the former president of the NBA Portland Trail Blazers and Oregon Arena Corporation, where he oversaw the development of the $262 million Rose Quarter complex.  Mr. Glickman also served as Chairman and CEO of Portland Family Entertainment, a firm he founded to manage a $38 million renovation of a historic outdoor stadium, which was transformed to a modern, multi-purpose outdoor venue while maintaining its old school charm.

Since 1995, Glickman has served as a consultant to a range of clients, including architects (Ellerbe Becket, NBBJ), sports franchises (Indiana Pacers, Miami Heat, Toronto Raptors, Adecco Asvel, CSKA Moscow), tennis tournaments (Rogers Cup, BNP Paribas Masters, Roland-Garros, Dubai Duty Free Open, Nottingham Open, ARAG World Team Championship, Masters Series Hamburg, Mutua Madrileña Masters Madrid), construction companies (Clark Construction Group), private equity firms (GSO Capital Partners), developers (Bechtel, CSKA Holding, Groupe Gones & Sports, Dakota Properties), federations (French Tennis Federation, Tennis Canada) and leagues (Euroleague Basketball).   In addition, G2 Strategic is part of The Sports Alliance, with RTKL Architects and Blackman Cunningham, which is involved in several major arena and stadium projects worldwide.

Glickman can be heard each month on Glickman Global, a special feature of Sports Business Radio, which is aired nationally, each week, on the Sports Byline Broadcast network and is available via podcast on I-Tunes.  Glickman Global segments can be heard on G2’s website at